CRM Manager - Turkish Market
Malta or Cyprus
Our client is a dynamic digital agency seeking to expand their marketing team with a CRM Manager with experience in the Turkish market.
Responsibilities
Take full ownership of the Turkish market, driving strategy, execution, and data-driven activations.
Stay up-to-date with Turkish trends, hot topics, and media, particularly in football and gaming.
Update and manage the Turkish web and mobile platforms, ensuring accurate translations, engaging content, and relevant updates.
Plan, execute, and report on quarterly and monthly marketing campaigns for our product verticals (Sport & Casino).
Create compelling Turkish copywriting from scratch or adapt existing editorial concepts together with the TR content team.
Develop, schedule, and implement CRM campaigns using Email, SMS, and Tele-Marketing tools tailored to the Turkish market.
Analyze campaign performance to refine strategies and improve engagement and activity.
Conceptualize and deliver effective internal and external marketing promotions, ensuring seamless execution.
Collaborate with copywriters, designers, customer support, and marketing managers to align campaigns with brand objectives.
Maintain the Social Media strategy together with the Social Media team to grow and engage the Turkish audience.
Analyze data from Email, SMS, and Tele-Marketing campaigns to optimize future activations.
Contribute ideas and recommendations to improve engagement and retention strategies.
Foster constructive working relationships with team members across departments.
Requirements
Bachelors degree in Marketing or similar preferred and/or 1+ years experience CRM / Marketing
In depth understanding of the Turkish culture and mentality
Excellent written Turkish skills
Knowledge about the Turkish online market, including trends, audience preferences, and competitive landscape.
Experience in dealing face to face with Customers
The ability to work in an entrepreneurial, fast-paced culture and innovative marketing team, but also able to demonstrate an in-depth understanding of core processes and principles.
Ability to effectively manage multiple projects/tasks of varying complexities, meet deadlines and work well under pressure.
Native speaker Turkish
Fluent in written/ spoken English
Basic HTML knowledge will be considered a plus
Apply now on nuria@triskelconsulting.es