CRM Manager - Turkish Market
Malta or Cyprus

Our client is a dynamic digital agency seeking to expand their marketing team with a CRM Manager with experience in the Turkish market.

Responsibilities

  • Take full ownership of the Turkish market, driving strategy, execution, and data-driven activations.

  • Stay up-to-date with Turkish trends, hot topics, and media, particularly in football and gaming.

  • Update and manage the Turkish web and mobile platforms, ensuring accurate translations, engaging content, and relevant updates.

  • Plan, execute, and report on quarterly and monthly marketing campaigns for our product verticals (Sport & Casino).

  • Create compelling Turkish copywriting from scratch or adapt existing editorial concepts together with the TR content team.

  • Develop, schedule, and implement CRM campaigns using Email, SMS, and Tele-Marketing tools tailored to the Turkish market.

  • Analyze campaign performance to refine strategies and improve engagement and activity.

  • Conceptualize and deliver effective internal and external marketing promotions, ensuring seamless execution.

  • Collaborate with copywriters, designers, customer support, and marketing managers to align campaigns with brand objectives.

  • Maintain the Social Media strategy together with the Social Media team to grow and engage the Turkish audience.

  • Analyze data from Email, SMS, and Tele-Marketing campaigns to optimize future activations.

  • Contribute ideas and recommendations to improve engagement and retention strategies.

  • Foster constructive working relationships with team members across departments.

Requirements

  • Bachelors degree in Marketing or similar preferred and/or 1+ years experience CRM / Marketing

  • In depth understanding of the Turkish culture and mentality

  • Excellent written Turkish skills

  • Knowledge about the Turkish online market, including trends, audience preferences, and competitive landscape.

  • Experience in dealing face to face with Customers

  • The ability to work in an entrepreneurial, fast-paced culture and innovative marketing team, but also able to demonstrate an in-depth understanding of core processes and principles.

  • Ability to effectively manage multiple projects/tasks of varying complexities, meet deadlines and work well under pressure.

  • Native speaker Turkish

  • Fluent in written/ spoken English

  • Basic HTML knowledge will be considered a plus

Apply now on nuria@triskelconsulting.es